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Empleo de Growth Marketing Manager para NOVUM Argentina
Telefónica en Buenos Aires - CF

Descripción del puesto de trabajo

Growth Marketing Manager para NOVUM Argentina


A great opportunity for a high-energy, marketing and business development oriented individual who enjoys a fast-paced creative environment. This candidate will be responsible for proposing and agreeing with the local OB teams the plans needed to make Mi Movistar Argentina grow massively ans achieve the Kpis. Our company goal is to provide with a digital telco experience app to Telefónica brands (Movistar, Vivo, O2 and Tuenti).


As part of the Growth Marketing team, we are responsible for supporting all countries operations with app oriented marketing actions and managing all the global proposition strategy for the app. The candidate in this role will be responsible for the Mi Movistar Argentina & Mi Movistar Negocios Argentina growth within the NOVUM team.

* Lead and manage the relationship with the Movistar Argentina teams and NOVUM CCDO team for the marketing plan developed for Mi Movistar App
* Collaborate with internal CCDO and external OB stakeholders to propose and help creating integrated marketing campaigns
* Propose to OB teams the marketing plan and new ideas needed to achieve the goals set and ensure the execution of it as defined.
* Manage Mi Movistar paid digital marketing budget assigned by CCDO ensuring efficiency in terms of €/active app user.
* Ownership of day-to-day monitoring and reporting for top-of-the-funnel metrics used to assess the performance of customer acquisition programs.
* Analyse, review and report on the effectiveness of campaigns to maximise results.

* Manage the ambiguity of not leading in a direct way a team but having to make the team work for the objectives needed
* Establish a good relationship with main stakeholders of the project, with different seniorities and positions
* Being part of a global team that is mainly based in Madrid

* Business administration, economics, accounting, engineering and economic sciences undergraduates
* Graduate program in marketing, business administration or digital businesses (not mandatory but valued)
* 3+ years of experience in digital marketing and business development
* Experience in managing multi-layer, complex business relationships
* Proven and consistent track record of executing against an aggressive growth strategy and contributing to growth rates above expectations
* Self-starter with entrepreneurial approach to work, excellent leadership, organizational and problem solving/decision making skills with minimal direction, high attention to detail
* A ‘test and learn’ mentality with a track record of optimising campaigns and making decisions based on data to refine programs and inform investment
* Understanding of different attribution models (e.g. path to conversion, last click) as well as how these can be applied and can impact results
* Expertise in mobile marketing and working knowledge on Apps download performance campaigns.
* Experience working for global teams being based in non central location
* English

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Evaluaciones de Telefónica

Satisfacción general de los empleados

  • Remuneración y beneficios
  • Oportunidad de carrera
  • Cultura de la empresa
  • Calidad de vida

Recomiendan la empresa a un amigo

  • Hace 28 días

    Buena empresa

    Analista Semi Senior de Marketing

    Buenos Aires, CF

    Pros: Tiene home Office al menos 1 vez por semana pero todo depende del área. Las personas son amables. Hay descuentos en servicios de telefónica.

    Contras: La estructura de crecimiento es compleja, todo depende del área. La estructura es demasiado grande generando que las tareas estén muy divididas.

    ¿Recomienda a la empresa?: Si

  • Hace cerca de 1 mes

    Conforme con ganas de crecer.

    Analista Senior

    Buenos Aires, CF

    Pros: Home office, horario flexible becas por estudio, sueldo 14, días de estudio, muchas oportunidades de aprendizaje y posibilidad de participar en proyectos que no están disponibles en todas las empresas.

    Contras: Falta de aumento por mérito/Performance, poco horizonte para crecer, mucha gente demás , falta de definición de procesos de trabajo. La cultura de la empresa esta viciada, la situación edilicia de trabajo es pauperrima estamos hacinados y los pisos de los edificios están sobreexplotsdos.

    ¿Recomienda a la empresa?: Si